Promote your show by joining the tour.

SOtFstaffGIF640 If you would like to spend quality time with potential audience members then please consider joining us on our walking tour in Edinburgh.

Please bring 50 fliers for your show, four fun facts, three funny stories, two interesting incidents, and one tale of woe.

For more information write to Brooke@BrookeAllen.com

Author: Brooke Allen

Founder – Viral Virtue, Inc. View all posts by Brooke Allen

Principles

Inclusion. The Edinburgh Fringe is an open access arts festival. That means that if you can find a place to put on a show then you may do so, no matter who you are. Don’t judge performers too harshly. Give weight to effort, pluck, and grit. Self-expression & Participation. The Edinburgh Fringe is about self-expression and it exists because the participants created it, not because the audience asked for it. Find ways of participating other than merely sitting in the audience. Gifting. The Fringe is not about making money but is best seen as an act of gift giving. Performers and producers give their best efforts and audience members give appreciation and financial support. Immediacy. Don’t allow yourself to be entertained away from the moment. Acknowledge the person handing you a flier, managing a venue, or performing on stage. Care about people and they will care back.

If you can keep these four principles in mind during your time in Edinburgh you will have an entirely different experience than if you merely expect to be entertained. If you take to heart what you learn then it will change your life.

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Author: Brooke Allen

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